Achieve a soft, wide-awake lash lift that looks naturally yours, without overdoing it. The Beauty Power Eyelash Curler in Natural Curl is precision-engineered with a 25° ergonomic arc that gently sweeps lashes upward for an everyday lifted look, and includes 5 high-elasticity silicone replacement pads for lasting curl performance.
⚡ Ergonomic Contour Cushion™
Crease-free, pinch-free curl that looks naturally lifted. All day. Custom 25° curvature arc fits almond, round, and deep-set eyes without pinching delicate eyelid skin. High-elasticity silicone cushion pads cradle lashes evenly for a soft, sweeping lift that never looks overdone.
Soft, everyday lift
A wide-awake, natural-looking curl with no pinching and no crimps.
- 25° arc for a soft lift on fine or already-lifted lashes
- Ergonomic Contour Cushion™ pads curve lashes, never kink them
- 5 silicone refill pads included for months of use
- Stainless steel frame with a smooth spring hinge
Best for: Fine, short or already-lifted lashes, everyday wear · In the box: Curler + 5 refill pads
1-year warranty · Free 30-day returns · Free US shipping over $95
Why Ordinary Lash Curlers Create an Unnatural Look
Most drugstore curlers are built with a single rigid arc and a stiff rubber pad that snaps lashes into a sharp right-angle crimp. On fine or already-lifted lashes, that creates an unnatural, folded look, like a kink in the middle of the lash, rather than a smooth, flowing curve. The pad flattens instead of cradling, leaving the inner and outer corner lashes uncurled while over-curling the center.
The Ergonomic Contour Cushion™ Difference
Beauty Power's Natural Curl features a calibrated 25° ergonomic arc designed by lash professionals to follow the natural curve of the eye socket. The lower arc angle lifts lashes smoothly from the root without the aggressive snap of higher-curve tools. Combined with custom-molded high-density silicone pads, it distributes gentle, balanced pressure across every lash, from inner to outer corner, for a soft, fan-like curl that looks like your own lashes, just better.
Key Benefits
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25° Precision Arc Alignment: Fits most eye shapes without pinching skin or missing corner lashes
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Ergonomic Contour Cushion™ Pads: Premium high-bounce silicone prevents sharp lash crimping for a natural curve
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5 Refill Pads Included: Soft silicone replacements ensure fresh, hygienic curl performance for months
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Smooth Spring Hinge: Calibrated double-body hinge provides effortless leverage with minimal squeeze force
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Durable Stainless Steel Frame: Heavy-duty metal construction resists bending and misalignment
What Is Included in the Box
- 1x Beauty Power Natural Curl Eyelash Curler
- 5x Premium Silicone Replacement Refill Pads
How to Use
Ensure lashes are clean and completely free of mascara before curling. Open curler, place pad at the base of the upper lash line, and gently squeeze for 3-5 seconds. Inch curler slightly upward toward lash tips and squeeze gently again for a seamless, natural-looking sweep.
Also available in Extra Curl for a bolder, sky-high lift.
FAQ
Should I curl my lashes before or after applying mascara?
Always curl clean, bare lashes BEFORE mascara application. Curling wet mascara can cause lashes to stick to the pad and pull out.
What is the difference between Natural Curl and Extra Curl?
Natural Curl uses a 25° arc for a soft, everyday lift. Ideal for fine lashes or anyone who prefers a subtle enhancement. Extra Curl uses a 38° arc for maximum, dramatic lift on straight or stubborn lashes. Both include 5 silicone replacement pads.
How often should I change the silicone refill pad?
Replace the silicone pad every 2-3 months or when you notice a visible ridge in the cushion, to maintain optimal curl hygiene and protect lashes.
About the Brand
Trusted by 1,000,000+ customers. Founded by Viktoryia Tsishko, a professional beauty esthetician with 17 years of experience who has trained 30,000+ beauty professionals across the US.
Complete your kit
Free US shipping on orders over $95.